The Upside Down took the No. 1 place on Nielsen’s 2022 streaming chart: Netflix’s blockbuster “Stranger Things,” led by the discharge of the fourth season, was the most-streamed TV present — and total program — within the U.S. final yr.
The sci-fi hit sequence ran up that hill to register a whopping 52 billion minutes streamed in 2022, the very best complete since COVID-driven lockdowns drove audiences to look at 57.1 billion minutes of NBC’s “The Workplace” in 2020. The dominance of unique content material like “Stranger Issues” was underscored by the truth that there are solely 34 episodes of the Duffer brothers’ sequence, in contrast with 192 episodes of “The Workplace.”
In line with Netflix, “Stranger Issues 4” holds the title because the No. 1 most-watched English TV sequence within the first 4 weeks of launch, with the fourth season having garnered 1.35 billion hours worldwide within the preliminary 28-day interval. (Nielsen’s estimates are U.S.-only.) That’s adopted by “Wednesday,” which in keeping with Netflix scared up 1.24 billion hours watched in the identical window (and got here in on the No. 3 spot on Nielsen’s unique sequence checklist, behind “Stranger Issues” and “Ozark”).
Whereas unique content material drew large audiences, older TV exhibits continued to be massively in style on streaming platforms. The second most-watched program total in 2022 was “NCIS,” the CBS crime-drama procedural, whose 356 episodes on Netflix pulled in 38.1 billion minutes seen. In 2021 on Netflix, CBS’s “Criminal Minds,” which ran from 2005-20, was the most-viewed show in the U.S. (with 33.9 billion minutes of watch time), per Nielsen.
Coming in on the No. 3 spot on the rating of most-streamed U.S. applications was “CoComelon,” the enduringly popular kids show from Moonbug Entertainment (a part of Tom Staggs and Kevin Mayer’s Candle Media) on Netflix, with 37.8 billion minutes seen. That was adopted by Netflix unique “Ozark” starring Jason Bateman and Laura Linney, whose fourth and ultimate season hit the streamer in 2022.
The highest 10 most-streamed applications for 2022 was rounded out by Disney+’s animated movie “Encanto”; reruns of ABC’s “Gray’s Anatomy” on Netflix; “Felony Minds” (which was obtainable on Netflix by mid-2022 and is now on Hulu and Paramount+); animated kids’s present “Bluey” on Disney+; and “Gilmore Women” and “Seinfeld” reruns on Netflix.
In complete, People streamed greater than 19.4 million years of content material final yr, up 27% about 15 million years in 2021, in keeping with Nielsen.
On the film entrance, “Encanto” was the No. 1 most-streamed title of the yr. The film, that includes unique songs composed by Lin-Manuel Miranda, premiered on Disney+ in December 2021, and over the course of 2022 racked up 27.4 billion minutes of viewing (equal to being watched 269 million occasions).
“Encanto” had greater than double the watch time of the subsequent most-viewed motion pictures, Pixar’s “Turning Crimson” (additionally on Disney+) and Common/Illumination’s “Sing 2” on Netflix.
Notice that Nielsen makes use of an audio-based content material recognition methodology to trace a subset of TV households — which excludes cell units and PCs. Primarily based on that knowledge, Nielsen extrapolates estimated complete U.S. streaming viewing for platforms together with Netflix, Hulu, Disney+, Amazon’s Prime Video, HBO Max, Peacock, Pluto TV, Apple TV+ and YouTube.
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